If you are an author or hoping to become one, you are entering a field in great flux. Maybe chaotic is not too strong a word to describe the world of publishing right now. In such a time, a good guide makes all the difference. Seth Godin, who has written ten bestsellers, using totally new marketing methods such as sending Purple Cow milk cartons in the mail and giving away e-books for free, understands the new rules extraordinarily well. He’s making them up as he goes.
It’s hard enough to be a writer, you may say. Do I really need to be a blogger and marketer also?? Well, no, if you are Anne Lamott or Kathleen Norris or Mary Karr. But if you are not already established, you may benefit enormously by understanding some of Seth Godin’s principles. By embedding the video he republished on his blog, I hope to help memoir readers and writers benefit. And I am giving him permission, a concept he coined, to continue marketing creative publishing ideas.
What do you think? Will you try any of these ideas? Did you get inspired?